FMCG Operations Leader · Lebanon

Faysal Kasha.
From sourcing to shelf.

Co-Owner of Kasha International Group, and Co-Owner & Director of Operations at MaxFood Company. For over 15 years we've been bringing chocolate, wafers, biscuits and confectionery to stores across Lebanon.

Faysal Kasha at the Kasha International Group stand at an international food expo
Faysal KashaCo-Owner · Kasha International Group & MaxFood
15+Years in FMCG
2Companies co-owned
15+Countries we export to
NationwideWholesale & retail reach

“A good product only matters if it reaches the shelf: on time, in good condition, every time.”

Faysal Kasha
Companies

Two companies, one supply chain.

From production and import to the last store in the country, the two companies cover every step of getting food products to market.

Multi-brand FMCG group · Founded 2023

Kasha International Group

A multi-brand food group working in manufacturing, import–export, sourcing and nationwide distribution across Lebanon, with exports to more than 15 countries.

  • Brands: Gofesta · Şimşek · Bonucci
  • Manufacturing
  • Import–Export
  • Sourcing
  • Distribution
Co-Owner · since 2023
Import & distribution · Founded 2015

MaxFood Company

FMCG import and distribution of chocolate, wafers, biscuits and confectionery brands, supplied to wholesale and retail channels nationwide.

  • Chocolate
  • Wafers
  • Biscuits
  • Confectionery
Co-Owner & Director of Operations · since 2015
What we supply

Chocolate, wafers, biscuits and confectionery.

Products for supermarkets, minimarkets and wholesalers across Lebanon, and for export buyers in the Middle East and beyond.

Product list by brand
Gofesta products
  • Go Five, Go Tango and Go Bold: chocolate-coated wafers filled with cream
  • Go Trio: wafer with chocolate cream coated in milk chocolate, in cocoa and peanut
  • Go Wafer: cream-filled wafers in chocolate, dark cocoa, dark vanilla, strawberry and banana
  • Go Via: milk chocolate bars in hazelnut, mousse and cookies and cream
  • Go Stick, Go Milk, Go Catch and Go Fruits: chocolate bars
  • Go Crack and Go Crazy
Big M products
  • Big M Double Wafer: hazelnut, chocolate, vanilla, dark vanilla, strawberry and banana (40g)
  • Big M Mega Wafer hazelnut (50g)
  • Big M Snack Wafer: hazelnut and milk (33g)
  • Big M plain wafer: hazelnut, chocolate and dark (35g)
  • Big M coated wafer: hazelnut and chocolate (33g)
  • Big M Gaufrette: hazelnut and cocoa, plain and coated
  • Big M 6 Fingers chocolate (42g) and Big M 2 Fingers: hazelnut, chocolate and strawberry (28g)
  • Big M Crunchy milk chocolate and Big M Peanuts Bar
  • Big M biscuits: Black, Dance, Ringo and Stars
  • Big M cookies: vanilla, hazelnut, chocolate and strawberry
  • Big M soft cake and Big M croissant
  • Big M Sticks potato snacks: salt, salt and vinegar, ketchup, barbecue, cheese, hot cheese, pizza, sweet and hot (35g)
  • Big M jelly (1kg)
  • Choco Art chocolate cream (2kg): chocolate, hazelnut and caramel
Torku products
  • Torku wafers (142g): hazelnut, hazelnut caramel, cocoa and orange
  • Torku No:1 dark chocolate wafer (35g)
  • Torku Tam biscuits: whole wheat, oat, Stars and sandwich cracker
  • Torku Tat cheese cracker
  • Torku cream biscuits: chocolate and vanilla
  • Torku fruit cake
Elvan products
  • Elvan Toffix toffees: fruit, sour, eclair, mastic, double milk twist and sticks
  • Elvan Truffle chocolates: hazelnut, coconut, strawberry, caramel, coffee and assorted, including Gold and Diamond
  • Elvan Fiorella wafers and Fiorella choco biscuit
  • Elvan Jelaxy jelly: bears, worms, teeth, hearts, fruits, watermelon, peach, sharks and more
  • Elvan Cake Time cakes and Today cake with pistachio cream
  • Elvan coffee bonbons and milk bonbons
  • Elvan fondant candies, croissant, Turkish jelly, pretzels and salted sticks
  • Elvan pistachio chocolate wafer
Americana Foods products
  • Americana Super Roll: vanilla and strawberry (60g)
  • Americana Choco Cookies: original and chocolate, in packs and tins
Cadbury (Mondelēz International) products
  • Cadbury Mandolin caramel biscuit (34g)
Open the full product page →
How we work

From the expo floor to the client's door.

Every product goes through the same chain, and we stay involved at each step, from meeting brands abroad to following up with export clients after delivery.

01 · Meet

International expos

Meeting brands, suppliers and buyers at international food trade shows such as ISM Germany, WorldFood Turkey and Food Africa Cairo.

02 · Source

Sourcing & pricing

Supplier management, negotiation and pricing that works for the market.

03 · Produce

Manufacturing & import

Running production and bringing international brands into Lebanon.

04 · Deliver

Distribution

Nationwide sales execution across wholesale and retail channels.

05 · Follow up

Export clients

Personal follow-up with clients in more than 15 countries, from order to repeat order.

Our brands
Gofesta logo Şimşek logo Bonucci logo

Kasha International Group's brands in Lebanon.

Brands we work with

Food and confectionery brands we work with across Lebanon.

Journey

15 years in Lebanon's food industry.

From sales on the ground to running operations for a multi-brand group.

2023 – Now

Co-Owner, Kasha International Group

Multi-brand FMCG group in manufacturing, import–export and distribution.

2015 – Now

Director of Operations, MaxFood Company

Sourcing, pricing, sales execution and nationwide distribution.

2013 – 2014

Operations Manager, Fine Food Company

Supplier engagement, terms, pricing and discounts.

2011 – 2013

Sales & Marketing Representative, Pafito Chips

Client contracts and sales reporting.

2009 – 2013

Bachelor's & Master's, Beirut Arab University

Marketing & Management; Business Administration and Management.

FAQ

Quick answers.

Who is Faysal Kasha?

Faysal Kasha is a Lebanese FMCG operations leader. He is Co-Owner of Kasha International Group and Co-Owner and Director of Operations at MaxFood Company, with more than 15 years of experience in the Lebanese food industry across manufacturing, import–export, sourcing and distribution. He also manages export client relationships and attends international food expos such as ISM Germany, WorldFood Turkey and Food Africa Cairo. He holds a Master's degree in Business Administration and Management from Beirut Arab University.

What is Kasha International Group?

Kasha International Group is a multi-brand FMCG group founded in 2023. It is active in manufacturing, import–export, sourcing and nationwide distribution across Lebanon, and exports to more than 15 countries. Faysal Kasha is one of its co-owners.

What is MaxFood Company?

MaxFood Company is a Lebanese FMCG import and distribution business founded in 2015, focused on chocolate, wafers, biscuits and confectionery brands supplied across wholesale and retail channels nationwide. Faysal Kasha has co-owned and led its operations since 2015.

Which brands is Faysal Kasha connected with?

Kasha International Group's brands in Lebanon are Gofesta, Şimşek and Bonucci. Through MaxFood Company and Kasha International Group, Faysal Kasha also works with food and confectionery brands including Torku, Elvan, Big M, Americana Foods and Mondelēz International.

What is Gofesta?

Gofesta is the own brand of Kasha International Group, the Lebanese FMCG group where Faysal Kasha is Co-Owner.

Which company works with Torku, Elvan and Big M in Lebanon?

MaxFood Company and Kasha International Group, both co-owned by Faysal Kasha, work with Torku, Elvan, Big M, Americana Foods and Mondelēz International in Lebanon, supplying their chocolate, wafers, biscuits and confectionery to wholesale and retail customers nationwide.

Where can retailers and wholesalers buy chocolate, wafers and biscuits in Lebanon?

MaxFood Company imports and distributes chocolate, wafers, biscuits and confectionery brands to supermarkets, minimarkets and wholesalers across Lebanon. Retailers and wholesalers can contact Faysal Kasha by WhatsApp or email through this page.

Does Kasha International Group export chocolate and wafers to the Middle East?

Yes. Kasha International Group manufactures and exports chocolate, wafers and confectionery from Lebanon to more than 15 countries, including markets in the Middle East. Export buyers can contact Faysal Kasha directly.

Which chocolate and wafer brands does Kasha International Group have in Lebanon?

Kasha International Group's brands in Lebanon are Gofesta, the group's own Lebanese confectionery brand, together with Şimşek and Bonucci.

Where are Kasha International Group and MaxFood Company based?

Kasha International Group and MaxFood Company are based in Lebanon. They supply customers nationwide and export to more than 15 countries.

Contact

Looking for a partner in Lebanon?

Brands, suppliers, retailers and export buyers: let's talk about distribution, sourcing or a new partnership.